𝗔 𝗻𝗲𝘄 𝗽𝗿𝗼𝗽𝗲𝗿𝘁𝘆, 𝗮 𝗻𝗲𝘄 𝘄𝗼𝗹𝗳, 𝗯𝘂𝘁 𝗯𝗲𝘀𝗶𝗱𝗲𝘀 𝗯𝗲𝗶𝗻𝗴 𝘁𝗵𝗲 𝗽𝗿𝗲𝘀𝗶𝗱𝗲𝗻𝘁 𝗼𝗳 𝗖𝗮𝗺𝗽𝗼𝗯𝗮𝘀𝘀𝗼… 𝘄𝗵𝗼 𝗶𝘀 𝗠𝗮𝘁𝘁 𝗥𝗶𝘇𝘇𝗲𝘁𝘁𝗮?
“I am 40 years old and have lived in the New York area for my entire life. I have three beautiful daughters, Viviana, Valentina and Simona. I am a loyal and easygoing person and enjoy spending time with family, having dinners with friends, and of course watching Campobasso games every weekend. I started my first business N6A, in 2010. Now we own several businesses across media, marketing, sports and entertainment, all of which are under our parent company North Sixth Group. Most of our businesses focus on topics we are passionate about, so naturally family and culture play an important role in each of our companies”.
𝗙𝗿𝗼𝗺 𝗦𝗲𝗽𝘁𝗲𝗺𝗯𝗲𝗿 𝗡𝗦𝗚 𝗼𝗳𝗳𝗶𝗰𝗶𝗮𝗹𝗹𝘆 𝗯𝗲𝗰𝗮𝗺𝗲 𝘁𝗵𝗲 𝗼𝘄𝗻𝗲𝗿 𝗼𝗳 𝗖𝗮𝗺𝗽𝗼𝗯𝗮𝘀𝘀𝗼, 𝗮𝗰𝗾𝘂𝗶𝗿𝗶𝗻𝗴 𝟭𝟬𝟬% 𝗼𝗳 𝘁𝗵𝗲 𝗰𝗹𝘂𝗯’𝘀 𝘀𝗵𝗮𝗿𝗲𝘀. 𝗪𝗵𝗮𝘁 𝗱𝗼𝗲𝘀 𝘁𝗵𝗶𝘀 𝗯𝗶𝗴 𝗰𝗼𝗺𝗽𝗮𝗻𝘆 𝗱𝗼 𝗮𝗻𝗱 𝘄𝗵𝘆 𝘁𝗵𝗲 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻 𝘁𝗼 𝗶𝗻𝘃𝗲𝘀𝘁 𝗶𝗻 𝘁𝗵𝗲 𝘄𝗼𝗿𝗹𝗱 𝗼𝗳 𝗳𝗼𝗼𝘁𝗯𝗮𝗹𝗹?
“Campobasso FC represents family, culture, togetherness and so many of the values we are passionate about. We originally decided to invest in football in 2020, during the height of the pandemic. The Campobasso investment enabled us to join a community of fans across the world that saw the club as their outlet during a time of pain and sadness. I was inspired by the story of Campobasso, as it closely resembled my own life story. It was this underdog club that was never given any handouts, but it had so much potential. The people remind me of my grandparents – hardworking people who have a spirit of sacrifice. This is what the people who come from Campobasso stand for, and we are proud to represent them across the world. Lastly, I am grateful to be surrounded by a group of co-owners who believe in the vision for Campobasso and share the same passion, as well as a hardworking management team led by Ivano Maselli and Nicola Cirrincione. We have created a family within our ownership group and management team, which has made the experience even more rewarding”.
𝗣𝗿𝗲𝘀𝗶𝗱𝗲𝗻𝘁, 𝘆𝗼𝘂𝗿 𝗹𝗶𝗳𝗲 𝗶𝘀 𝗮 𝘄𝗶𝗻𝗻𝗶𝗻𝗴 𝗺𝗶𝘅 𝗼𝗳 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀, 𝗲𝗻𝘁𝗲𝗿𝗽𝗿𝗶𝘀𝗲 𝗮𝗻𝗱 𝗽𝗮𝘀𝘀𝗶𝗼𝗻 𝗳𝗼𝗿 𝘀𝗽𝗼𝗿𝘁: 𝗵𝗼𝘄 𝗱𝗼 𝘆𝗼𝘂 𝗺𝗮𝗻𝗮𝗴𝗲 𝘁𝗼 𝗺𝗮𝗸𝗲 𝗲𝘃𝗲𝗿𝘆𝘁𝗵𝗶𝗻𝗴 𝗰𝗼𝗶𝗻𝗰𝗶𝗱𝗲 𝘄𝗶𝘁𝗵 𝗱𝗲𝘁𝗲𝗿𝗺𝗶𝗻𝗮𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗰𝗼𝗺𝗺𝗶𝘁𝗺𝗲𝗻𝘁?
” I am fortunate to be able to wake up everyday and be passionate about what I do for a living. I never take that for granted. I feel an incredible sense of purpose through my work, and of course a deep responsibility since our businesses touch many people’s lives. I am the type of person that can only be successful if I am passionate about something. I am passionate about all our businesses in some way. Campobasso is a great example of this, as it brings together so many fans and proud Molisani across the world. I have always lived my life with ambition and determination. Campobasso is one of the most unique challenges I have faced in my life and career and we are determined to build something special for the fans”.
𝗖𝗿𝗲𝗮𝘁𝗲 𝗮 𝗳𝗶𝘀𝗰𝗮𝗹𝗹𝘆 𝘀𝗼𝘂𝗻𝗱 𝗮𝗻𝗱 𝘀𝘂𝘀𝘁𝗮𝗶𝗻𝗮𝗯𝗹𝗲 𝗰𝗹𝘂𝗯 𝗮𝗻𝗱 𝗵𝗮𝘃𝗲 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗺𝗼𝗱𝗲𝗹 𝘁𝗼 𝗲𝗻𝘀𝘂𝗿𝗲 𝗮 𝗳𝘂𝘁𝘂𝗿𝗲 𝗮𝗻𝗱 𝗰𝗼𝗻𝘁𝗶𝗻𝘂𝗶𝘁𝘆. 𝗛𝗼𝘄 𝗱𝗼𝗲𝘀 𝗡𝗦𝗚 𝘄𝗼𝗿𝗸 𝗶𝗻 𝘁𝗵𝗶𝘀 𝗿𝗲𝗴𝗮𝗿𝗱?
“There is significant equity value in soccer clubs, driven largely by scarcity and supply and demand. Valuations of clubs are higher than ever before and they are increasing at a rate that exceeds almost any other asset class. This demonstrates the upside and potential in soccer clubs. However, oftentimes owners let ego get in the way of sound financial decision making. In our case, we are implementing a foundation in the early stages of our investment that we believe will ensure self-sustainability over the long term. Our strategy revolves around three core tenets: (1) expanding our revenue base internationally where our addressable market is significant, (2) creating new monetization channels through media and content, and (3) developing young talent through academy and scouting investments. We are always budgeting on a multi-year basis and planning for all scenarios, which is complex in the European soccer system given the relegation and promotion possibilities. There are many variables that can impact budgeting, so it is critical to have a bulletproof financial model and properly forecast for all potential scenarios in advance. We are rigorous in this regard. Success on the pitch is never guaranteed, so our philosophy is to make sure off the pitch we are as prepared as possible at all times. My goal is to become the longest tenured ownership group in the 100-plus year history of Campobasso Calcio. If we achieve that, I’ll feel we will have accomplished something special and I believe the sporting results will be a biproduct of our longevity”.
